How to have a creative ceo mindset

Hello you powerful CEO! 

Rae here of Ever Rae Coaching, your personal and professional mindset coach! If we had the pleasure of meeting at the I Said Yes! to Networking event in January, hello again! 

I was so honored to be invited to speak at the first networking event of 2024, and even more honored when asked to provide follow ups on our luncheon topic. Georgia, CEO of I Said Yes! and I Said Yes! to Success, asked me to provide you, the incredible professional that you are, tips and insight to keep you focused and in your CEO mindset all year long.

Over the course of the year I’ll be sharing my top tips for lining up this year to be your ultimate successful year, and keeping that CEO frame of mind.

Setting Your Business Structure

Tip 1. Visualize like a CEO. 

Remember that meditation I walked you through during lunch? The one where I had you visualize yourself in your dream office this time next year? I want you to revisit that space in your mind. While some of you may have thought a meditation related to business could be a bit silly, there was an intentional purpose indeed.

I wanted you to focus on your end game. Without your endgame in mind, your business has no direction in which to go. Every highly successful business owner I know is consistently defining and adjusting their end goals to ensure they have a crystal clear view of what that looks like and how to get there. 

By creating an end game or goal that feels aligned to your purpose, you’re establishing a destination for your business road map to be built towards. This allows you to break down and create OKR’s (Objectives and Key Results). 

I know, I know. This sounds super corporate, and after all we all got into the world of entrepreneurship to be creative, BUT establishing structure and framework is what truly allows us the freedom to flow and be creative in our businesses. 

Let me give you an example. I’m willing to bet that right now you have a lot of high booking and peak months, followed by low and slow months. Sometimes you feel super energized in your business and like a rockstar, money is flowing, and clients are booking out like crazy! Then, the slow season hits, you’re starting to panic a little, you’ve been living in the moment so you’re not so sure what you’re sales goals look like next quarter. So you suddently start dropping your prices, taking on unaligned clients, and  sweating the small stuff.  As a result, your creativity goes out the window. 

If this sounds familiar, I feel you. You’re not alone in this frame of mind. 

Now, imagine this:

You know your business goals. You have them laid out and established. Which means you’re able to build your quarterly goals around that. You anticipate the high and low seasons so you have a structure in place to support you during the low seasons financially. Which means ultimately avoiding the panic selling.

You’re only booking dreamy clients that align with your goals because you have your business security and safety net in place. Further, your mindset is so much more at peace because you have systems in place that allow you to work on the things you should be working on as CEO.

Your creativity is flowing like never before and you actually enjoy being a business owner again. 

This is EXACTLY why it’s so vital to establish your business goals! Let’s break it down.

Establish Your Business Goals

Step 1: Define your year end business goals. Get really specific here.

For instance, where do you see yourself at the end of the year – physically, financially and emotionally.

  • Who are you working with?
  • Which partners have you established a relationship with?
  • What do your clients look and feel like to you?

Write it out! And remember, this is your floor, not your ceiling. Smash through your glass ceiling. But more on that later this year. 

Step 2: Break down your OKR’s. You should always be one step ahead, by planning your next Quarter each quarter ahead. By now we are well into Q1 and on our way into Q2, it’s time to line up your objectives and key results for Q2! 

When planning out your OKR’s I recommend writing your end goal at the top of the page. Followed by the 3 – 4 main objectives that will help you reach that goal. Next break down your key results under each objective. In other words, what is the more immediate result you’re trying to achieve.

Click Here for my Goal Planning Worksheet for an example of this breakdown.

Step 3: Create the proper timeline within your OKR’s. Set a deadline and timeframe for each objective to hold yourself accountable to the result. This is called creating your road map. 

Step 4. Take action! It can be so hard to know how to find the time for this, plus client management, plus social media, plus, plus, plus all of the things that go into running a business. Trust me, I understand. But knowing how to properly line up your schedule and where to put in your time will help! Stay tuned in Q2 for a deep dive into this.

Finally, celebrate your wins as you achieve each result! Watch your outcomes and shift when needed. 

Take A Deeper Dive

I know that this is going to be a game changer for you and your business! 

Follow me on instagram at @itseverrae and DM me with your big business goals, your OKR’s, and your big dreams. I love hearing from all of you and seeing your progress.

If you’re looking for a deeper dive into your business road map for 2024 and want to truly set yourself up for success, I am currently offering one on one business intensives exclusively for I Said Yes members only! 

What you’ll receive: A 90 minute one on one zoom consultation where we will deep dive into:

  • Your current business structure
  • Where you desire your business to go
  • Plus, how you will get there
  • We will break down your OKR’s
  • Establish a timeline
  • And build out your business roadmap together for all of your business goals 

You will walk away with: 

  • A recording of our session together to come back to time and time again
  • A complete and custom business road map that lays out your year ahead with achievable and attainable goals that you can return to and edit throughout the year
  • Plus a discount code to my all access pass to the Ever Rae FAB membership launching this spring

Sign Up here today! 


Blog provided by Rae of Ever Rae Coaching


IG: @itseverrae

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